About us
If you were going to create a revolutionary online grocery business, how would you go about it?
Ideally you would start from scratch, avoiding all the legacy issues of a traditional business. Then you would build a brand new service entirely around your customers' needs. You'd make sure this service delivered Waitrose quality groceries, directly to customers' doors in the most reliable way possible. You'd staff that company with the brightest people in the industry and empower them to look after their customers.
That is exactly what we have tried to do. We do make mistakes but we know we are changing people's habits with the wonderful convenience of being able to get what you want, when you want it. We have built this business to address the needs of busy people in the 21st Century, without compromising on the dedication to customer care and service that people miss from the past.
Ocado was launched in partnership with Waitrose in January 2002 and our service is now available to over 13.5 million households across the South East, the Midlands, the North West and more recently the South Coast. If you register with us we will even contact you when we come to your area. You will almost certainly know someone who has shopped with us. Ask them. Ocado really can make a difference