£20 OFF your first shop

Welcome to Ocado, the online supermarket

  1. Register – it only takes 30 seconds
  2. Book a delivery slot and start shopping
  3. Add your voucher code as you check out

Order by: 30/04/2015   Minimum spend: £80   Terms apply

Voucher code:


Register now ►

Hovis British Farmers White Loaf 800g

3.4 out of 5 (14)

8 out of 14 customers would recommend this product to a friend.

life 3 days guaranteed (avg. 3.5)*

Suitable for vegetarians Suitable for freezing

Low Price Promise icon

Price per 100g: 18.8p

Save 10% SEE HOW


Product Description

-Sliced white bread dusted with wheat flour.
-Baked with 100% British wheat.
-Endorsed by Lincolnshire Hovis wheat farmer Drew Smith.

At Hovis we've always understood that the key to making delicious bread is using the finest quality ingredients. We have worked with British farmers to develop and grow a premium wheat right here in the UK. To celebrate their hard work and achievement we've baked a loaf to make them proud.
At Hovis we believe that natural is best, which is why we promise never to use artificial preservatives. This means you get all the great tasting, freshness you expect - just more naturally.

"We've teamed up with Hovis to develop and grow the best quality 100% British wheat to create their best British bread, enjoyed by my Whole Family"
Drew Smith, Home Farm, Lincolshire.
Baked with 100% British wheat, Suitable for vegetarians & vegans, Endorsed by Lincolnshire Hovis wheat farmer Drew Smith

Product Information





Suitable for Home Freezing


The Hovis Team,
Premier Foods Group Ltd,
PO Box 66093,
W4 9EX.

Package Type

Bag - Plastic



Wheat Flour (milled from 100% British Wheat), Water, Yeast, Salt, Soya Flour, Fermented Wheat flour, Vegetable Fat, Emulsifiers: E471, E472e (made from Vegetable Oils), Flour Treatment Agent: Ascorbic Acid (Vitamin C)

Dietary Information

Suitable for Vegans; Suitable for Vegetarians

Nutritional Data

Typical ValuesPer 100gPer Slice 44gGuideline Daily Amounts AdultsGuideline Daily Amounts Children 5-10
Energy 1011kJ 239 kcal445kJ 105 kcal2000 kcal1800 kcal
Protein 8.7g3.8g
Carbohydrate 44.6g19.6g
of which sugars 3.5g1.5g90g85g
Fat 2.3g1.0g70g70g
of which saturates 0.7g0.3g20g20g
Fibre 2.4g1.0g24g15g
Sodium 0.37g0.16g
Equivalent as salt0.93g0.41g6g4g


Customer Reviews

3.4 out of 5

14 customers reviewed this product Average rating 3.4

8 out of 14 customers would recommend this product to a friend.

Rating: 5 star out of 5

My favourite loaf of bread

This is quite hard to find, most supermarkets dont stock the "Farmers" version from Hovis. So glad I can find it on Ocado - as its my favourite. The slices are medium cut , not too thick but great for sandwiches. It has a slight sweet taste to it , I find , but I like it.

Rating: 1 star out of 5

Dry Tasteless Yucky

Worst bread I ve ever had. Dry Doughy Awful!!! Do not buy!

Rating: 4 star out of 5

Lovely for toast

Excellent flavour, and toasts beautifully. Fine for sandwiches too.

Rating: 2 star out of 5

Dry, tasteless and black bits on the bottom

Disappointed as it sounded really nice and when I got it I found it very dry, doughy and bland. Added to this the bottom of the loaf was covered in nasty sticky brown marks. Yuck!

Rating: 3 star out of 5

Not as good as it should be

We've been buying this for a long time, but I realised recently that I don't know why. It's a premium loaf but really doesn't taste all that good and gets dry very quickly.

Life guarantee
* Minimum life based on 'use-by' date of product. Average life based on last week's deliveries. Life guarantee shown based on delivery tomorrow and includes day of delivery. Please book a slot to view Life guarantee for your chosen delivery day. See Terms and Conditions for further details.
Tesco Price Match
** Matched to Tesco's standard retail price on 29-Jan-2015 at 01:50. See our Terms and Conditions for full details.
These summary details have been prepared for information purposes only, and are designed to enhance your shopping experience on the Ocado website. While we have taken care in preparing this summary and believe it is accurate, it is not a substitute for your reading the product packaging and label prior to use. You should note that products and their ingredients are subject to change. If you do require precise ingredient information you should consult the manufacturer, whose contact details will appear on the packaging or label.
Ocado is therefore unable to accept liability for any incorrect information. Where this description contains a link to another party's website for further information on the product, please note that Ocado has no control over and no liability for the contents of that website.
You should also note that the picture images show only our serving suggestions of how to prepare your food - all table accessories and additional items and/or ingredients pictured with the product you are purchasing are not included.
This data is supplied for personal use only. It may not be reproduced in any way whatsoever without Ocado Limited's prior consent, nor without due acknowledgement.