Ocado Soft White Rolls 6 per pack

The Ocado range Logo

3.4 out of 5 (17)

9 out of 17 customers would recommend this product to a friend.

life 3 days guaranteed (avg. 4) (avg. 4)*

Suitable for vegetarians Suitable for freezing

88p Low Price Promise icon

Price each: 14.7p


Discover more from the Ocado range

Product Description

Ocado Soft White Rolls.

Great for packed lunches.

Our bread is made with British flour.

All Ocado bread is made locally to us, so we can deliver it to you as fresh as possible.

This is an Ocado product. Like everything in our range, it's good quality, sensibly priced and, of course, responsibly sourced.

Product Information



Store in a cool, dry place.

Suitable for freezing on day of purchase.

Use within 1 month. Defrost thoroughly before use and consume within 24 hours.

Country of Origin



Produced and packed for:

Ocado Ltd.,
AL10 9NE,


Package Type

Plastic Bag.

Other Information

Proactive about packaging. We remove it when we can.

The palm oil that may be used in our bread has been responsibly sourced.

To avoid danger of suffocation, keep this bag away from babies and small children.

Ocado are working with Love Food Hate Waste to reduce our impact on the environment. Visit www.lovefoodhatewaste.com to find out how you can get more out of the food you buy.


Allergen Information

  • Contains: Gluten, Wheat, Soya
  • May Contain: Egg, Lactose, Milk


Wheat Flour, Water, Palm Oil, Yeast, Sugar, Invert Sugar, Salt, Spirit Vinegar, Fermented Wheat Flour, Soya Flour, Flour Treatment Agent (Ascorbic Acid).

Palm Oil from a sustainable source.

Nutritional Data

Typical Valuesper 100g
of which sugars6.5g
of which saturates1.6g


Customer Reviews

3.4 out of 5

17 customers reviewed this product Average rating 3.4

9 out of 17 customers would recommend this product to a friend.

Rating: 2 star out of 5

27 September 2013

quality gone downhill

These used to be pretty decent for the money, but I've stopped buying them as the last several packs have been dry and firm well before they've gone off.

Rating: 1 star out of 5

18 August 2013

Very firm and sturdy.

These rolls still have 2 days left to use, but I would not describe them as soft, they are best described as sturdy, and very firm, and to me look stale, I don't fancy eating them. If I had read the other reviews I wouldn't have purchased them. What happened to our tradition British bread, baked with foreign flour - not British flour which isn't that good for bread baking. Oh well I can dream.

Rating: 2 star out of 5

02 July 2012

If u catch before they go mouldy they're ok!

Like other reviewers, we have found that these go mouldy sometimes just overnight, always before the date which isn't that generous in the first place. Ok if you're planning on using the night you get the delivery for burgers in our case, but otherwise if you want to use and not throw away they need freezing. Personally I would have to question whether the factory they're prepared in is 100% sanitary if they all go mouldy spot mould as well so quickly? Just being honest!! Can't recommend them to a friend for that reason, not because of the taste.

Thank you for your review. We're sorry to hear that you weren't happy with this product and have passed on your feedback to our supplier.

Rating: 1 star out of 5

20 June 2012


Bought these on Friday, they were mouldy by Saturday lunch time!!!!!!!!!!!

Thank you for your review. We're sorry to hear that you weren't happy with this product and have passed on your feedback to our supplier.

Rating: 1 star out of 5

08 June 2012

Wouldn't buy again

Bought on Wednesday mouldy by Friday, had to throw 4 away.


Heston's boerewors burger

Heston's boerewors burger

No South African braai (barbecue) is complete without boerewors – a coiled, spiced sausage of pork and beef. Heston’s burger is a tasty twist on this classic. This dish is part of the Delia & Heston collection featured at Waitrose.com

10 mins

2012 Oven Roasted Garlic Chips with Gourmet Burger

2012 Oven Roasted Garlic Chips with Gourmet Burger

This succulent beef burger is bursting full of flavour and served with thick cut chips; you will have a restaurant classic served in no time. And if the sun is shining, why not pop your burgers on the barbecue?

1 hr

Life guarantee
* Minimum life based on 'use-by' date of product. Average life based on last week's deliveries. Life guarantee shown based on delivery tomorrow and includes day of delivery. Please book a slot to view Life guarantee for your chosen delivery day. See Terms and Conditions for further details.
These summary details have been prepared for information purposes only, and are designed to enhance your shopping experience on the Ocado website. While we have taken care in preparing this summary and believe it is accurate, it is not a substitute for your reading the product packaging and label prior to use. You should note that products and their ingredients are subject to change. If you do require precise ingredient information you should consult the manufacturer, whose contact details will appear on the packaging or label.
Ocado is therefore unable to accept liability for any incorrect information. Where this description contains a link to another party's website for further information on the product, please note that Ocado has no control over and no liability for the contents of that website.
You should also note that the picture images show only our serving suggestions of how to prepare your food - all table accessories and additional items and/or ingredients pictured with the product you are purchasing are not included.
This data is supplied for personal use only. It may not be reproduced in any way whatsoever without Ocado Limited's prior consent, nor without due acknowledgement.