Celebrating the Negroni with Campari
Negroni Week is a global celebration of one of the world's most iconic cocktails. Taking place each September, it brings together bars, brands and cocktail enthusiasts to celebrate the Classic Negroni and its many variations, while supporting charitable causes around the world.
The Negroni is renowned for its distinctive balance of bitter, sweet and dry flavours, inspiring countless interpretations and modern twists.
From the timeless Classic Negroni to lighter and more savoury interpretations, explore a selection of serves inspired by Campari's iconic cocktail.
Classic Negroni recipe
Made with equal parts Campari, Gin and Rosso Vermouth, the Classic Negroni was created by Count Camillo Negroni in Florence in 1919 and remains one of the world's most iconic cocktails. It's the perfect balance of bitter, sweet and dry flavours.
Recipe
- 25ml Campari
- 25ml Gin
- 25ml Rosso Vermouth
- Orange Slice
Method
- 1. Fill a rocks glass with ice
- 2. Pour in the ingredients and stir gently
- 3. Add more ice if needed
- 4. Garnish with a fresh orange slice
Negroni Americano recipe
The perfect mix of Campari, Rosso Vermouth and soda. Originally known as the Milano-Torino due to its two main ingredients, Campari from Milano and sweet vermouth from Torino. The cocktail was later renamed the Americano due to its popularity among American tourists around the turn of the 20th century.
Recipe
- 25ml Campari
- 25ml Sweet Vermouth
- Soda Water
- Orange Slice
- Lemon Peel
Method
- 1. Fill a rocks glass with ice
- 2. Pour in the Campari and sweet vermouth
- 3. Add a splash of soda water and stir gently
- 4. Garnish with an orange slice and lemon peel
Dirty Negroni recipe
Bringing together two icons of living life in the best way, the Dirty Negroni combines the time-honoured equal-parts recipe of Campari, Gin and Rosso Vermouth with Perello Gordal Picante olive brine for a savoury twist. We recommend adding 35ml of olive brine to your perfect Campari Negroni to make it the right level of Dirty. For a lighter serve, use 25ml; for those who prefer a dirtier Negroni, increase to 50ml.
Base Recipe
- 25ml Campari
- 25ml Gin
- 25ml Rosso Vermouth
- 25-50ml Olive brine, to taste
Method
- 1. Add all ingredients to a rocks glass filled with ice
- 2. Stir until chilled
- 3. Garnish with an orange slice and olive
