Suitable for vegetarians
Contains: Sodium Monofluorophosphate
Total Fluoride content: 1450 ppm
Ratings and reviews
Customer reviews (28)
Way over\-priced and over\-packaged
As one of your other reviewers has said, everybody has different teeth so this must work on some people. But I've bought it 3 times at its hugely extortionate price (way more than most similar whitening toothpastes) and I'm sorry to say it hasn't made even the tiniest difference to the whiteness of my teeth. Perhaps if you drink a glass of red wine and then immediately clean your teeth, this paste might remove any staining; but how many people do that! I brush my teeth as directed for 2 minutes a time every morning and evening, but having done so for several months I can truthfully say that there is absolutely NO difference whatsoever in their colour. And yes, I agree with everyone else that the packaging is ridiculously and unnecessarily excessive. A waste of money and a total waste of plastic.
not worth the money
better alternatives so definitely won't buy this again
An Extreme over use of plastic
its over priced for what its "supposed to do" and there is more plastic per Gram than there is for the tube that holds the toothpaste. Please sort it out Colgate there is no need to package it up like this, cardboard would be enough like you to with "normal" tooth paste
Triggered a lip allergy
I like the taste and somehow found the product effective and have used previous similar version of whitening Colgate toothpaste. However it seemed to cause me a lip allergy (corners and sore inside of lips), after a few seconds use. I am not usually prone to toothpaste or any other allergies.
Can't understand the negative reviews as this leaves my teeth stain free and a nice white. Removes tea, coffee and fruit stains efficiently. Only buy in offer mind!
Slightly overpriced bleaching toothpaste
As I said slightly overpriced bleaching toothpaste, though after 2 weeks I could see difference, my partner saw no difference in the colour of his teeth. I think it really depends on people's teeth. Mine are very easy to stain from coffee and wine, probably that's why the toothpaste worked. I agree with some of the reviewers the amount of plastic this toothpaste comes in is outrageous. Would I recommend to a friend, sure why not everybody has different teeth. Would I buy it again, hmmm maybe if it's on offer. Got the item for free to review.