Duracell Optimum AA Batteries 8 per pack


£10£1.03 each
Ocado Price Promise
Big Price Drop

Product information

Try our next generation of power. Upgrade your devices with the new Duracell Optimum - our best performing AA alkaline battery.
Duracell's most groundbreaking innovation yet, the all new Duracell Optimum alkaline battery has a new cathode system that can deliver up to 200% Extra Life in some devices, or Extra Power in other devices*.

- Extra Life - Duracell Optimum lasts longer than previous Duracell Alkaline in a range of mid to high drain devices, such as cameras and game controllers**.
- Extra Power - In other devices Duracell Optimum delivers more power than other Duracell Alkaline batteries to make them work better, such as motorized toys and DIY devices***.
- Optimum Storage - new and innovative ‘book' style pack has a door and an organiser tray inside keeps new batteries in place and allows secure storage of used ones for recycling.
- The packaging is 100% recyclable and 0% plastic.
- Optimum batteries are available in size AA and AAA.

*Delivers extra life in AA-size batteries compared to the Minimum Average Duration of the 2015 IEC Digital Camera test OR extra power in a wide range of devices vs. next best Duracell alkaline AA. Results may vary by device or usage pattern (www.iec.ch). For more info: www.duracell.co.uk
**Delivers extra Life in a wide range of devices vs. next best Duracell alkaline AA. For more info: www.duracell.co.uk
***Delivers extra power in a wide range of devices vs. next best Duracell alkaline AA. For more info: www.duracell.co.uk
Up to 200% Extra Life, Extra Power
Country of Origin
United States


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Customer reviews (38)

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of 7

19 September 2023 by 
long lasting

I got these from Ocado to review. Theyve lasted really well and we would buy again.

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26 May 2023 by 
best batteries ever

I dont understand the negative reviews for these batteries. I use them all the time for some string lights and they are brilliant, last longer than any others Ive tried.

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27 February 2023 by 
Not enough life

Use in my Xbox controller - only lasts a few days at most

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08 January 2023 by 
Optimum don't last as long

These Optimium batteries don't last as long as the other Duracell batteries I was using. I've had two different devices fail far quicker than usual now, won't be buying again.

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03 July 2022 by 

I bought these in 2015. They have an expiry date of 03/2031. It's 07/2022 and the remaining ones are all now dead even though unused.

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29 December 2021 by 

Not sure what the optimisation is. Don't last as long as my usual Duracell. No surprise that they are reduced in most outlets. At 50% off they would be worth buying.

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