East End Pure Basmati Rice

East End Pure Basmati Rice is grown on the Indus River Plains of Punjab, the most fertile plains, which yield some of the world's finest agricultural produce. Indeed, the region provides the special agricultural climate required to cultivate this unique aromatic rice. The farmers in this beautiful province, have a passion for growing the finest quality Basmati Rice. This is what makes East End Basmati Rice excellent.
Milled to the highest standards in the United Kingdom, our millers conduct rigorous quality checks on the produce, and it is then packed in East End 'seal fresh' bags. As a result, the natural aroma, mouth watering look and distinctive flavour of the rice are retained.
We ensure that the rice is not over polished, which helps to keep the unmistakable natural flavour associated with Basmati.
After all, East End are one of the few who know the secret of true Basmati.....

Wash 250g of Pure Basmati Rice thoroughly and soak for 20 minutes. Add rice to 2 pints of lightly salted boiling water. Boil for 10 minutes. Drain in sieve. Transfer the rice into a serving bowl and stir in a little butter or margarine to maintain separation of grain - then serve.

Hob - From Ambient. Wash 250g of Pure Basmati Rice thoroughly and soak for 20 minutes. Add rice to 2 pints of lightly salted boiling water. Boil for 10 minutes. Drain in a sieve. Transfer the rice into a serving bowl and stir in a little butter or margarine to maintain separation of grain - then serve.

Bag - Plastic

Full Product Name:
Pure Basmati Rice

Storage:
Store in a cool, dry place, in an airtight container.
For Best Before see reverse

Origin:
Packed in the UK

Pure Basmati Rice

Packed in a plant that handles Nuts, Sesame, Gluten, Wheat, Soya and Mustard

East End

East End Foods plc,
East End House,
Kenrick Way,
West Bromwich,
B71 4EA.

United Kingdom

Guarantee
Should this product not meet our high standards, please return the product and we will be happy to refund the purchase and postage costs. Applies to the UK only. This does not affect your statutory rights.
East End Foods plc,
East End House,
Kenrick Way,
West Bromwich,
B71 4EA.
Tel: 0121 553 1999
Fax: 0121 525 6565
www.eastendfoods.co.uk