John Frieda Go Blonder Lightening Shampoo

Reveal your brightest blonde with this gently cleansing, lightening shampoo for blonde hair. Infused with a Citrus Botanical Blend and mood-boosting scent, it helps reduce breakage** and delivers natural-looking, sun-kissed results.

Lightens blonde up to two shades* gradually

Strengthens hair with up to 98% less breakage**

Gently cleanses without stripping

With Citrus Botanical Blend & AuraBoost™ fragrance

Vegan and silicone-free formula

For natural and colour-treated blondes

*Based on the total routine: Shampoo, Conditioner & Spray.
**When using Shampoo, Conditioner & Spray, compared to a standard shampoo.

Lightens blonde up to two shades* gradually, Strengthens hair with up to 98% less breakage**, Gently cleanses without stripping, With Citrus Botanical Blend & AuraBoost™ fragrance, For natural and colour-treated blondes, *Based on the total routine: Shampoo, Conditioner & Spray., **When using Shampoo, Conditioner & Spray, compared to a standard shampoo.

John Frieda’s Go Blonder range gradually lightens blonde hair for brighter, natural-looking results. Made for natural and colour-treated blondes, the collection helps enhance lighter tones while nourishing and protecting strands as you go. Each formula combines expert blonde care with gradual lightening technology, giving you greater control over your colour between salon visits. Hair is left looking brighter, sun-kissed and beautifully luminous.

Germany

Directions: Gently massage into wet hair, lather and rinse well. Follow with Go Blonder Lightening Conditioner.

Bottle

Whole Packaging - Recycle

Water/Aqua/Eau, Sodium Laureth Sulfate, Coco-Glucoside, Cocamidopropyl Betaine, Sodium Chloride, Glyceryl Oleate, Hydrogenated Vegetable Oil, Sorbitan Caprylate, Dicaprylyl Ether, Decyl Glucoside, Lactic Acid, Guar Hydroxypropyltrimonium Chloride, Panthenol, Tetrasodium Glutamate Diacetate, Citric Acid, Citrus Limon (Lemon) Peel Oil, Citrus Aurantium Peel Oil, Sodium Benzoate, Benzoic Acid, Fragrance/Parfum, Benzyl Alcohol, Hexyl Cinnamal, Limonene, Linalool, CI 47005

John Frieda

At John Frieda, we create hair products designed to deliver salon quality results, made effortless for everyone, everywhere. By partnering with stylists, haircare experts, and our leading research team, we blend scientific innovation with salon expertise, to deliver tailored solutions for all hair types. We believe no moment in life is too small for great hair or the confidence that comes with it. So, wherever you are and whatever you’re doing, we’re here to help you feel that salon attitude confidence every single day.

Kao (UK) Limited,
London,
EC1A 2DY.

Phone no. 0800 652 1496 (UK), 1800 947 180 (IRE)
www.johnfrieda.co.uk
Kao (UK) Limited,
London,
EC1A 2DY.