John Frieda Shimmering Silver Shampoo

Brighten and refresh your silver with every wash. Formulated for grey, white or silver-toned hair, this gentle shampoo for mature hair uses SilverGloss Technology to neutralise brassiness and restore radiant, cool-toned shine. It lifts dullness and locks in moisture, leaving hair soft, bright, and beautifully luminous.

Gently cleanses and enhances silver, grey, and white tones

Neutralises brassiness and yellow hues

SilverGloss Technology delivers bright, cool-toned results

Safe for natural and colour-treated hair

Non-colour depositing formula

Gently cleanses and enhances silver, grey, and white tones, Neutralises brassiness and yellow hues, SilverGloss Technology delivers bright, cool-toned results, Safe for natural and colour-treated hair, Non-colour depositing formula

Germany

Directions: Gently massage into wet hair, lather, then rinse well. For optimal brightening and neutralising, follow with Shimmering Silver Conditioner.

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Whole Packaging - Recycle

Aqua, Sodium Laureth Sulfate, Erythritol, Cocamidopropyl Betaine, Coco-Glucoside, Glycerin, Parfum, Cocamide MEA, Lauric Acid, Polyquaternium-10, Benzyl Alcohol, Silicone Quaternium-18, Malic Acid, Disodium EDTA, PPG-9, Trideceth-6, Benzophenone-4, Ethylhexyl Methoxycinnamate, Trideceth-12, Glycine, Sodium Chloride, PEG-40 Hydrogenated Castor Oil, Acid Violet 43, Curry Red, Acid Blue 9, BHT, Morinda Citrifolia Fruit Extract, Sodium Benzoate, Salicylic Acid, Phenoxyethanol, Citrus Aurantium Peel Oil, Hexyl Cinnamal, Limonene, Linalyl Acetate, Tetramethyl Acetyloctahydronaphthalenes

John Frieda

At John Frieda, we create hair products designed to deliver salon quality results, made effortless for everyone, everywhere. By partnering with stylists, haircare experts, and our leading research team, we blend scientific innovation with salon expertise, to deliver tailored solutions for all hair types. We believe no moment in life is too small for great hair or the confidence that comes with it. So, wherever you are and whatever you’re doing, we’re here to help you feel that salon attitude confidence every single day.

Kao Germany GmbH,
D-64308 Darmstadt.

Kao (UK) Limited,
London,
EC1A 2DY.

Phone no. 0800 652 1496 (UK), 1800 947 180 (IRE)
www.johnfrieda.co.uk
Kao (UK) Limited,
London,
EC1A 2DY.