L'Oreal Elvive Colour Protect Shampoo

Coloured or Highlighted hair? Preserve the intensity and vibrancy of your first-day colour for up to 40 washes* with Elvive Colour Protect Shampoo by L'Oréal Paris. The formula is powered with [Pure Vitamin Cg** + UV Filters] to help protect your colour and shield your hair against UV aggressors.

The result? Hair colour appears vibrant and radiant for longer, with 84% of hair colour preserved even after 40 washes and 200 hours of UV exposure*.

What makes it effective? Pure Vitamin Cg**, known for its powerful antioxidant properties in skincare, is now available for your hair. Exposure to UV rays, heat styling, and even washing can cause coloured hair to fade and lose its shine. Elvive Colour Protect Shampoo, helps maintain colour vibrancy and protect your hair, leaving it looking healthier and more radiant.

Suitable for all hair types and textures, whether your hair is straight, wavy, curly, or coily.

*instrumental test shampoo + conditioner.
**vitamin c derivative

Intense colour vibrancy for up to 40 washes*
84% Color Preservation: Maintains vibrant color even after 40 washes and UV exposure.
Powered with Pure Vitamin Cg**, proven to shield hair from aggressors
Hair is Sunproof & Waterproof
Suitable for all hair types and textures

France

Apply on wet hair, massage your scalp and rinse. In case of contact with eyes, rinse immediately and thoroughly.

Glass Bottle

Packing - Recyclable

Additional Information:
100% Recycled Plastic Bottle: our new bottle is made of 100% recycled plastic. The cap is not made from recycled plastic yet. The bottle and the cap are both 100% recyclable.

1261452 B - Ingredients: Aqua / Water , Sodium Laureth Sulfate , Glycol Distearate , Sodium Chloride , Cocamidopropyl Betaine , Dimethicone , Parfum / Fragrance , Guar
Hydroxypropyltrimonium Chloride , Cocamide Mea , Coco-Betaine , Ascorbyl Glucoside ,
Sodium Benzoate , Sodium Hydroxide , Hydroxycitronellal , Steareth-6 , Phenoxyethanol ,
Acetic Acid , Peg-100 Stearate , Ethylhexyl Salicylate , Trideceth-10 , Trideceth-3 , Salicylic Acid , Limonene , Fumaric Acid , Linalool ,
Amodimethicone , Carbomer , Citric Acid , Hexylene
Glycol , Hexyl Cinnamal

L'Oréal Paris

Care for your hair and the planet with the UK's No. 1*

Otect conditioner

L'Oréal Paris, London, W6 8AZ

For expert advice, please contact:L'Oréal Consumer Advisory Department UK: 0800 0304 032 ROI: 1800 818 672