Sensodyne Complete Protection Original Sensitive Toothpaste 75ml


£7.33 per 100ml

Product information

New Sensodyne Complete Protection + daily toothpaste provides multiple oral care benefits: Clinically proven to help protect sensitive teeth, Whitening, Plaque removal*, Strong enamel, Healthy gums*, Cavity protection, Deep cleaning and Fresh breath.     
Unique formula with an Advanced Cleaning System for Superior Cleaning Action**. Cool Mint for an invigorating lasting cooling sensation. Refreshing double mint with a hint of aromatic herbs.    
Caring for your sensitive teeth shouldn't come at the expense of other important benefits. Sensodyne Complete Protection +: All in one daily oral care for sensitive teeth.

*with twice daily brushing.     **vs a regular Sensodyne toothpaste. 
1. New Sensodyne Complete Protection + daily toothpaste provides multiple oral care benefits.
2. Clinically proven to help protect sensitive teeth.
3. Cool Mint for an invigorating lasting cooling sensation.
4. Refreshing double mint with a hint of aromatic herbs.
5. Unique formula with an Advanced Cleaning System for Superior Cleaning Action* *vs a regular Sensodyne toothpaste.
1. One complete sensitivity toothpaste, specially designed with seven benefits* *with twice daily brushing
2. Clinically proven relief and daily protection for sensitive teeth
3. No.1 dentist recommended brand for sensitive teeth. For Claim Verification please contact
4. Helps relieve, restore* and protect sensitive teeth. *Forms a protective layer over the sensitive areas of the teeth
5. Leaves your mouth feeling fresh
Country of Origin

Aqua, Sorbitol, Hydrated Silica, Glycerin, Pentasodium Triphosphate, Potassium Nitrate, PEG-6, Sodium Lauryl Sulfate, Aroma, Xanthan Gum, Cocamidopropyl Betaine, Titanium Dioxide, Silica, Sodium Hydroxide, Sodium Saccharin, Sodium Fluoride, Limonene. Contains Sodium Fluoride 0.315% w/w (1450 ppm fluoride).


Ratings and reviews

Customers rated this product
Customers would recommend this product

Customer reviews (51)

Sort by:

of 9

23 March 2024 by 
Like brushing with shampoo.

I never leave negative feedback, but I felt I had to. This was so unpleasant that I binned it half way because I couldn't continue using it. It is not minty at all and the amount of foam it produces, dear Lord! It is like brushing your teeth with a shampoo. as soon as yous start you mouth and sink are full of foam. I have never ever experienced anything like this. Tasted awful as well. I bought normal multi action pronamel from other sm and what a relief.

Was this helpful? (1) (0)
26 May 2022 by 
New version horrible

This used to be my favourite brand/type for many years. But suddenly theyve changed the formula and this is now just a runny gel for kids. Not a serious paste anymore. Well done Sensodyne for ruining a perfectly good product!

Was this helpful? (2) (0)
17 February 2019 by 
Really Good

This is the best sensitive toothpaste and is highly recommended by my dentist. I also would highly recommend to anyone with sensitive teeth. My husband doesn't suffer with sensitive teeth but thinks this is good.

Was this helpful?
10 November 2018 by 
this stuff works

As someone who suffers with a sensitive tooth, I can testify that this really works.

Was this helpful?
23 February 2018 by 
contains potential carcinogen Titanium Dioxode

This toothpaste contains Titanium Dioxide, a "nano-particule" that was found a potential carcinogen in a study in 2017.

Was this helpful? (7) (1)
27 December 2015 by 
Good toothpaste

Liked this toothpaste, only small criticism is the screw top rather than a flip top. Would buy again

Was this helpful? (2) (1)

of 9

Your rating and review


This page serves as a summary for information purposes only, and are designed to enhance your shopping experience on the Ocado website. While we have taken care in preparing this summary and believe it is accurate, it is not a substitute for your reading the product packaging and label prior to use. You should note that products and their ingredients are subject to change. If you do require precise ingredient information you should consult the manufacturer, whose contact details will appear on the packaging or label. Ocado is therefore unable to accept liability for any incorrect information. Where this description contains a link to another party's website for further information on the product, please note that Ocado has no control over and no liability for the contents of that website. You should also note that the picture images show only our serving suggestions of how to prepare your food - all table accessories and additional items and/or ingredients pictured with the product you are purchasing are not included. This data is supplied for personal use only. It may not be reproduced in any way whatsoever without Ocado Limited's prior consent, nor without due acknowledgement.