Our way of doing business
If you were going to create a revolutionary online grocery business, how would you go about it?
Ideally you would start from scratch, avoiding all the legacy issues of a traditional business. Then you would build a brand new service entirely around your customers' needs. You'd make sure this service delivered quality groceries directly to customers' doors, in the most reliable way possible. You'd staff that company with the brightest people in the industry and empower them to look after their customers.
That is exactly what we have tried to do. We’re not perfect but we know we are changing people's habits with the wonderful convenience of being able to get what you want, when you want it. We have built this business to address the needs of busy people in the 21st century, without compromising on the dedication to customer care and service that people expected in the past.
Our business was conceived with one simple objective in mind: to offer busy people a true alternative to going to the supermarket every week. By doing this, we created a totally new shopping experience, built entirely around our customers’ needs.Read more
Every now and again, you’ll find us blowing our own trumpet on TV and radio. Intrigued? Follow us...Read more
Our vision and values
When we launched Ocado, we had just one goal: to establish the first new ‘supermarket’ in a generation. As our horizons have expanded, our goals, too, have evolved, but the things that make us tick have largely stayed the same: innovation, teamwork, customer service and commitment to the environment.Read more